{"id":325,"date":"2023-12-12T09:47:11","date_gmt":"2023-12-12T08:47:11","guid":{"rendered":"https:\/\/imagopr.pl\/ngage\/?p=325"},"modified":"2024-02-06T11:43:58","modified_gmt":"2024-02-06T10:43:58","slug":"katowicki-biurowiec-ktory-stal-sie-symbolem-katowic","status":"publish","type":"post","link":"https:\/\/imagopr.pl\/ngage\/realizacje\/strategie-obecnosci\/katowicki-biurowiec-ktory-stal-sie-symbolem-katowic\/","title":{"rendered":"Katowicki biurowiec, kt\u00f3ry sta\u0142 si\u0119 symbolem Katowic"},"content":{"rendered":"<h2 class=\"wp-block-heading has-zielony-color has-text-color has-link-color wp-elements-f9c1ab49dfe2fc01d757b3fbc5dba1b7\" style=\"font-size:40px\"><strong>Biurowce .KTW \u2013 ewenement w mediach spo\u0142eczno\u015bciowych<\/strong>&nbsp;<\/h2><p>W 2016 roku wsp\u00f3lnie z TDJ Estate, wtedy debiutuj\u0105cym deweloperem w bran\u017cy nieruchomo\u015bci komercyjnych, postawili\u015bmy sobie za cel zbudowanie wyrazistej marki kompleksu biurowego .KTW, czuj\u0105c odpowiedzialno\u015b\u0107 za jego lokalizacj\u0119 \u2013 serce Katowic, tu\u017c obok legendarnego Spodka.\u00a0<\/p><p>Wyszli\u015bmy od komunikacji rozbi\u00f3rki znajduj\u0105cego si\u0119 w tym miejscu budynku DOKP, maj\u0105c na uwadze uci\u0105\u017cliwo\u015bci tego procesu dla otoczenia. Fina\u0142em kampanii by\u0142a premiera projektu .KTW podczas Europejskiego Kongresu Gospodarczego w Katowicach <a href=\"https:\/\/imagopr.pl\/case-studies\/ktw-niespodzianka-pod-spodkiem\/\" target=\"_blank\" rel=\"noreferrer noopener\">ZOBACZ CASE STUDY<\/a><\/p><p>Wraz ze startem projektu rozpocz\u0119li\u015bmy tr\u00f3jtorow\u0105 komunikacj\u0119 na Facebooku i Instagramie: do pracownik\u00f3w, otoczenia biznesowego oraz fan\u00f3w wie\u017cowc\u00f3w.&nbsp;<\/p><p>Dzisiaj marka .KTW jest silnie rozpoznawalna w mediach spo\u0142eczno\u015bciowych, czemu dowodz\u0105 osi\u0105gane wyniki \u2013 wy\u0142\u0105cznie organicznie.&nbsp;<\/p><h2 class=\"wp-block-heading has-zielony-color has-text-color has-link-color wp-elements-0577d4319b7f9d1dbc89ec997c9da6f5\" style=\"font-size:40px\"><strong>EFEKTYWNO\u015a\u0106<\/strong><\/h2><p><\/p><p><strong>Facebook<\/strong><\/p><section id=\"block_5a34f298825650a14f5fe396e0dc3d22\" class=\"block_counter_block\" ><div class=\"row\"><div class=\"col justify-content-around align-items-baseline align-self-stretch block_counter__single\"><div class=\"row justify-content-center\"><div class=\"col-12 text-center\"><span class=\"block_counter__single--number js-counter\" data-counter-delay=\"5\">195000<\/span><div class=\"block_counter__single--name\">odbior\u00f3w<\/div><\/div><\/div><\/div><div class=\"col justify-content-around align-items-baseline align-self-stretch block_counter__single\"><div class=\"row justify-content-center\"><div class=\"col-12 text-center\"><span class=\"block_counter__single--number js-counter\" data-counter-delay=\"5\">5700<\/span><div class=\"block_counter__single--name\">interakcji<\/div><\/div><\/div><\/div><div class=\"col justify-content-around align-items-baseline align-self-stretch block_counter__single\"><div class=\"row justify-content-center\"><div class=\"col-12 text-center\"><span class=\"block_counter__single--number js-counter\" data-counter-delay=\"5\">0<\/span><span class=\"block_counter__single--unit\">z\u0142<\/span><div class=\"block_counter__single--name\">na&nbsp;promocj\u0119 tre\u015bci<\/div><\/div><\/div><\/div><\/div><\/section><div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><p class=\"has-text-align-right\">Dane za 2023 r.<\/p><p><strong>Instagram<\/strong>&nbsp;<\/p><section id=\"block_a43da969bcf51e50c4d195a2175ef5b0\" class=\"block_counter_block\" ><div class=\"row\"><div class=\"col justify-content-around align-items-baseline align-self-stretch block_counter__single\"><div class=\"row justify-content-center\"><div class=\"col-12 text-center\"><span class=\"block_counter__single--number js-counter\" data-counter-delay=\"5\">26300<\/span><div class=\"block_counter__single--name\">wy\u015bwietle\u0144<\/div><\/div><\/div><\/div><div class=\"col justify-content-around align-items-baseline align-self-stretch block_counter__single\"><div class=\"row justify-content-center\"><div class=\"col-12 text-center\"><span class=\"block_counter__single--number js-counter\" data-counter-delay=\"5\">5300<\/span><div class=\"block_counter__single--name\">interakcji<\/div><\/div><\/div><\/div><div class=\"col justify-content-around align-items-baseline align-self-stretch block_counter__single\"><div class=\"row justify-content-center\"><div class=\"col-12 text-center\"><span class=\"block_counter__single--number js-counter\" data-counter-delay=\"5\">0<\/span><span class=\"block_counter__single--unit\">z\u0142<\/span><div class=\"block_counter__single--name\">na&nbsp;promocj\u0119 tre\u015bci<\/div><\/div><\/div><\/div><\/div><\/section><div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><p class=\"has-text-align-right\">Dane za 2023 r.<\/p><h2 class=\"wp-block-heading has-zielony-color has-text-color has-link-color wp-elements-7f69100c0219ca4bc6082bdb2798ae17\" style=\"font-size:40px\"><strong><strong>TOP POSTY<\/strong><\/strong><\/h2><p><\/p><p>Trudne pytanie zamienili\u015bmy w humorystyczny akcent, wykorzystuj\u0105c go do startu komunikacji budowy drugiej wie\u017cy .KTW&nbsp;<\/p><iframe loading=\"lazy\" src=\"https:\/\/www.facebook.com\/plugins\/video.php?height=476&#038;href=https%3A%2F%2Fwww.facebook.com%2Fbiurowce.ktw%2Fvideos%2F1419018351594482%2F&#038;show_text=false&#038;width=476&#038;t=0\" width=\"476\" height=\"476\" style=\"border:none;overflow:hidden\" scrolling=\"no\" frameborder=\"0\" allowfullscreen=\"true\" allow=\"autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share\" allowFullScreen=\"true\"><\/iframe><p>Por\u00f3wnuj\u0105c aktualn\u0105 wysoko\u015b\u0107 powstaj\u0105cego .KTW II do charakterystycznych obiekt\u00f3w w Polsce, dzia\u0142ali\u015bmy na wyobra\u017ani\u0119 i podsycali\u015bmy zainteresowanie budow\u0105 w\u015br\u00f3d internaut\u00f3w oraz medi\u00f3w&nbsp;<\/p><iframe loading=\"lazy\" src=\"https:\/\/www.facebook.com\/plugins\/video.php?height=476&#038;href=https%3A%2F%2Fwww.facebook.com%2Fbiurowce.ktw%2Fvideos%2F677254929562588%2F&#038;show_text=false&#038;width=476&#038;t=0\" width=\"476\" height=\"476\" style=\"border:none;overflow:hidden\" scrolling=\"no\" frameborder=\"0\" allowfullscreen=\"true\" allow=\"autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share\" allowFullScreen=\"true\"><\/iframe><p>Stolica G\u00f3rnego \u015al\u0105ska mierzy coraz wy\u017cej \u2013 tak\u017ce za spraw\u0105 .KTW. Przygotowali\u015bmy zestawienie katowickich wysoko\u015bciowc\u00f3w w formie grafiki 360, kt\u00f3re organicznie dotar\u0142o do 40 tys. u\u017cytkownik\u00f3w.&nbsp;<\/p><iframe loading=\"lazy\" src=\"https:\/\/www.facebook.com\/plugins\/post.php?href=https%3A%2F%2Fwww.facebook.com%2Fbiurowce.ktw%2Fposts%2Fpfbid05MmHb2wqQaVXoV6vDUYRokdYJHqdP43StyWDa6Tz9t7cXQQWTZNdSq4cU3mKLqTsl&#038;show_text=true&#038;width=500\" width=\"500\" height=\"412\" style=\"border:none;overflow:hidden\" scrolling=\"no\" frameborder=\"0\" allowfullscreen=\"true\" allow=\"autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share\"><\/iframe><p>Uroczy Bebok pojawia si\u0119 w r\u00f3\u017cnych miejscach Katowic \u2013 tak\u017ce przy .KTW. Poprosili\u015bmy fan\u00f3w inwestycji o propozycj\u0119 imienia dla niego \u2013 sp\u0142yn\u0119\u0142o ponad 300 propozycji.&nbsp;<\/p><iframe loading=\"lazy\" src=\"https:\/\/www.facebook.com\/plugins\/post.php?href=https%3A%2F%2Fwww.facebook.com%2Fbiurowce.ktw%2Fposts%2Fpfbid02kYeHcVx7N2d1zdk97KrVhk2hAb5JXqky3icNVL2USK6UCEmXBJXU6djDHQuYr3qil&#038;show_text=true&#038;width=500\" width=\"500\" height=\"751\" style=\"border:none;overflow:hidden\" scrolling=\"no\" frameborder=\"0\" allowfullscreen=\"true\" allow=\"autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share\"><\/iframe><p>Biurowce .KTW to fotogeniczne bry\u0142y \u2013 codziennie udowodniaj\u0105 to u\u017cytkownicy Instagrama. Przygotowali\u015bmy dla nich akcj\u0119 \u201eZdj\u0119cie miesi\u0105ca\u201d, w ramach kt\u00f3rej cyklicznie wybieramy najciekawsz\u0105 propozycj\u0119 fotograficzn\u0105 i udost\u0119pniamy j\u0105 na profilach inwestycji, a autora nagradzamy zestawem gad\u017cet\u00f3w.&nbsp;<\/p><blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CIaLWRxHJTE\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CIaLWRxHJTE\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" 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text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CIaLWRxHJTE\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">Post udost\u0119pniony przez Biurowce .KTW (@biurowce.ktw)<\/a><\/p><\/div><\/blockquote> <script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><p>Wsz\u0119dzie blisko \u2013 to atut .KTW, kt\u00f3ry w ramach cyklu post\u00f3w prezentujemy obecnym i przysz\u0142ym u\u017cytkownikom biurowc\u00f3w.&nbsp;<\/p><iframe loading=\"lazy\" src=\"https:\/\/www.facebook.com\/plugins\/post.php?href=https%3A%2F%2Fwww.facebook.com%2Fbiurowce.ktw%2Fposts%2Fpfbid025ccek93vPppfD47r6TfQhLmyNSfvbY5MP42QX3RgpWyPVuopr8Bdj9JVsG1bXAHfl&#038;show_text=true&#038;width=500\" width=\"500\" height=\"479\" style=\"border:none;overflow:hidden\" scrolling=\"no\" frameborder=\"0\" allowfullscreen=\"true\" allow=\"autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share\"><\/iframe><p>W komunikacji dla potencjalnych najemc\u00f3w stawiamy na prezentacj\u0119 cech inwestycji, kt\u00f3re mog\u0105 pom\u00f3c im w procesach rekrutacyjnych \u2013 w ko\u0144cu pracowa\u0107 w .KTW to \u015bwietna sprawa!&nbsp;&nbsp;<\/p><iframe loading=\"lazy\" src=\"https:\/\/www.facebook.com\/plugins\/post.php?href=https%3A%2F%2Fwww.facebook.com%2Fbiurowce.ktw%2Fposts%2Fpfbid02e12ez2VWMTovsCzWR5QzeXeBZsp5S6PSfDqB8s7EuJbwM9UMkiWDyrEwDaUHmdxWl&#038;show_text=true&#038;width=500\" width=\"500\" height=\"732\" style=\"border:none;overflow:hidden\" scrolling=\"no\" frameborder=\"0\" allowfullscreen=\"true\" allow=\"autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share\"><\/iframe>","protected":false},"excerpt":{"rendered":"<p>Od rozbi\u00f3rki poprzednika po najbardziej charakterystyczny kompleks biurowy w Metropolii GZM, kt\u00f3ry sta\u0142 si\u0119 cz\u0119\u015bci\u0105 lifestylu \u2013 poznaj Biurowce .KTW<\/p>\n","protected":false},"author":1,"featured_media":560,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Katowicki biurowiec, kt\u00f3ry sta\u0142 si\u0119 symbolem Katowic - NGAGE<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Katowicki biurowiec, kt\u00f3ry sta\u0142 si\u0119 symbolem Katowic - NGAGE\" \/>\n<meta property=\"og:description\" content=\"Od rozbi\u00f3rki poprzednika po najbardziej charakterystyczny kompleks biurowy w 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