Communication determines the perception of the organisation and the attitudes that the environment adopts towards it.
Shaping communication is becoming an increasingly complex and meticulous process, as more and more actors in a democracy-driven system of content exchange, which is not always reliable information, can influence the organisation.
The optimal way of engaging in dialogue with the environment and communicating in the PESO model (Paid, Earned, Shared, Owned) requires considering a number of factors.
While providing strategic advice, we analyse the actions of stakeholders, draw on surveys and carry out communication audits. On this basis, we formulate solutions to effectively achieve the objectives set – always defining them in advance.
Our team of specialists comprises qualified public relations consultants and experienced journalists who are willing to share their knowledge and skills. These competences are also available to our clients during coaching sessions and trainings on crisis communication, public and media speeches and presentations.
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